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'日本星巴克隨行卡即將推出全新系列「STARBUCKS TOUCH」,突破以往的卡片形式,改以手機殼造型呈現,並內建 FeliCa 感應式 IC 芯片。以後消費者只要透過這款「隨行殼」就能快速結帳,享用星巴克咖啡不必再帶隨行卡出門了! 日本自 2002 年起推出隨行卡以來,總' |
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'<center>
<img alt="" src="/uploads/allimg/151105/120H01500-0.jpg" /></center>
<p>
日本星巴克隨行卡即將推出全新系列「STARBUCKS TOUCH」,突破以往的卡片形式,改以手機殼造型呈現,並內建 FeliCa 感應式 IC 芯片。以後消費者只要透過這款「隨行殼」就能快速結帳,享用星巴克咖啡不必再帶隨行卡出門了!</p>
<p>
日本自 2002 年起推出隨行卡以來,總共推出了 107 種款式,其預付儲值機制使付款更便利,而且多樣化設計更吸引了不少愛好者購買收藏。</p>
<p>
這次日本星巴克新推出的「STARBUCKS TOUCH The Cup」是 STARBUCKS TOUCH 系列首款,也是第 108 款隨行「卡」。外觀採霧面塗層增添質感,設計簡約不失星巴克風格。看出來了嗎?就是外帶紙杯加隔熱墊的造型啊,上面還幽默地增加「卡片」(Card)選項甚至打了勾,令人會心一笑。</p>
<center>
<img alt="" src="/uploads/allimg/151105/120H05413-1.jpg" /></center>
<p>
STARBUCKS TOUCH 所搭載的非接觸式 FeliCa 芯片,最初由索尼(Sony)所開發生產,像是香港的八達通卡、日本 Suica 卡皆採用 FeliCa 技術;而臺灣的悠遊卡、英國倫敦 Oyster Card 則是採用飛利浦半導體(現爲 NXP 恩智浦半導體)所研發的 MIFARE Classic 芯片技術。</p>
<p>
STARBUCKS TOUCH 的儲值方式與隨行卡相同,付款時只需將手機殼掃過感應式讀卡機即可。不過這款隨行殼的美中不足之處,就是目前僅推出 iPhone 6 版本,未來會否爲其他不具移動支付功能的手機開發專用外殼,還沒有進一步消息。</p>
<p>
STARBUCKS TOUCH The Cup 售價爲 4,240 日元,內含儲值金 1,000 日元,即將在 5 月 20 日於日本上市。儘管臺灣民衆無法立即體驗 STARBUCKS TOUCH 快速支付的樂趣,其實目前推出的感應式二代隨行卡也同樣便捷,還可記名提高安全性,以實用度來說可是一點也不輸隨行手機殼呢。</p>
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